Video - Rolls-Royce Motor Cars unveil the 102EX

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Rolls-Royce Motor Cars unveil the 102EX

Rolls-Royce Motor Cars unveiled the 102EX, a one-off, fully electric powered Phantom at the Geneva Motor Show. The car will tour the world during 2011, serving as a test bed to gather a bank of research data which will be crucial in informing future decisions on alternative drive-trains for Rolls-Royce Motor Cars. "We have engineered the world's first battery electric vehicle for the ultra-luxury segment," said CEO Torsten Müller-Ötvös, speaking from the company's headquarters in Goodwood. "With this vehicle, we begin an exploration into alternative drive-trains, seeking clarity on which alternative technologies may be suitable to drive Rolls-Royce motor cars of the future." With 102EX, also known as the Phantom Experimental Electric (EE), it is the company's intention to carefully test the opinions and reactions to alternative drive-train options of a range of stakeholders including owners, enthusiasts, members of the public and the media. 102EX will serve as a working test bed for a global tour that takes in Europe, the Middle East, Asia and North America. Through test drives, owners will be given the opportunity to experience an alternative drive-train technology and to feedback their experiences, thoughts and concerns directly to Rolls-Royce. While there are no plans to develop a production version, as one of the company's EX models it will serve to begin a dialogue with existing owners and stakeholders, posing as well as answering questions of its audience. These ...

CEO of Rolls-Royce, Torsten Müller-Ötvös, 102EX, electric car, Geneva motor show



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